Guardian Australia · Brazil

The secret behind Lula’s win in Brazil may be an ‘army’ – of social media creators

· By Tiago Rogero
Story summary

There are many explanations for the incumbent president’s win over Flávio Bolsonaro, but analysts – and he – point to reinvention of his social media useFour days before his stunning electoral comeback, Luiz Inácio Lula da Silva, Brazil’s president, got his first smartphone.Lula, who turned 81 last Tuesday, had long…

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