TikTok’s fragrance boom: why Gen Z men are spending US$400 on Creed cologne
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Source: South China Morning Post
Published: 2026-06-04 12:00 UTC+10:00
Section: General
Factuality Score: 100
Opinion Category: Neutral
Topics: Tax & Budget
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Snippet:
From OverSpray Jay’s 100-spritz rule to the rise of dupes, a new generation of obsessive male shoppers is reshaping a multibillion-dollar industry
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