Corporate billionaires are China’s latest live-streaming influencers | South China Morning Post

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Source: South China Morning Post
Published: 2026-05-20 23:28 UTC+10:00
Section: General
Factuality Score: 100
Opinion Category: Neutral
Topics: Culture & Entertainment, Transport, Asia, China, Business & Economy, Asia Pacific
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Snippet:
EV executives such as Xiaomi’s Lei Jun and NIO’s William Li have live-streamed themselves on road trips featuring their brands’ vehicles.
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