Branded pop-up events take center stage at Coachella
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Source: The Manila Times
Published: 2026-04-19 22:33 UTC+10:00
Section: General
Factuality Score: 100
Opinion Category: Neutral
Topics: Culture & Entertainment, Commodities, World News
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Snippet:
INDIO,UNITED STATES — With a multitude of promotional events almost as long and diverse as its artist lineup, Coachella, one of the biggest music festivals in the world, is now an amusement park for influencers and a gold mine for brands.
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