Chinese consumers set new Singles’ Day record with sales of US$38.4 billion in 24 hours | South China Morning Post

China’s e-commerce platform Alibaba recorded its highest Singles’ Day sales figures yet, racking up 268.4 billion yuan (US$38.4 billion) in 24 hours on November 11, 2019. The shopping festival, which falls on November 11 every year, is the world’s largest of its kind, where shoppers scoop up everything from consumer…

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